The Circular Economy: What is it? Why now? Where & How To Begin?
With Connor Hill
Is recycling an outdated solution? Some might say it is, this is where the Circular Economy steps in.
What we need is to go beyond recycling and build the framework for a truly circular economy, and we need businesses of all sizes and shapes to step up and take this challenge head-on.
Where did it all go wrong?
In 1684, Thomas Savery invented the steam engine and it changed everything. This invention kick-started the industrial revolution, which transformed our ability to make things. Raw materials and energy were seemingly infinite, and labor was readily available. For the first time in history, goods were mass-produced.
The linear economy has to change, we must disrupt the system. We must transform all the elements of the take-make-waste system: how we manage resources, how we make and use products, and what we do with the materials afterward. The longer materials and resources are in use, the more value is extracted from them. Extending the life of products and materials prevents the over-generation of waste and recovers the full value of products.
By changing our supply chains, our communities, and the environment, can be on the right path to a healthier, more sustainable economic recovery. Only then can we create a thriving economy that can benefit everyone within the limits of our planet.
Our Guest today on the Podcast is Connor Hill. Connor is the founder of Connor Hill Co. | Circular Solutions, a consultancy helping brands build industry-leading circular strategies.
In partnership with enterprise, Connor Hill Co. creates new, consumer-focused circular products and services, and inspires change. Connor’s mission is to create a generation of circular changemakers and ensure that all waste is reborn.
Prior to founding the business, Connor spent more than 10 years leading sustainability and circular economy programs in-house at Adidas, John Lewis, and Marks & Spencer. His pioneering projects include FUTURECRAFT.LOOP, the world’s first fully circular trainer, and John Lewis BuyBack inspiring 20,000 customers to help combat clothing waste.
IN TODAY’S EPISODE WE CHAT ABOUT
- Connor’s journey inspiring changemakers and brands to make the impact they were born to make!
- How as a service based business you can give back in a way that is more impactful than just the ‘usual’ donations
- His goal is to ensure all waste is reborn – including a personal recent story about a vacuum cleaner which I’m sure we can all relate to
If you want to dive deeply into understanding Circular Economy and how it needs to play a part in your business, you need to get this podcast in your ears. This episode is not to be missed!
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CONNECT WITH CONNOR
LinkedIn: Connor Hill
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